What's the Hook?

As a marketing professional with more than 35 years of experience, I know how to move business forward. Having worked at multiple agencies—and running one of my own—I understand the importance of solid strategy, smart creative, and thorough measurement. I deliver all three.

When you work with Hook, you get the team and action plan best suited to your specific needs. Because I partner with a large network of marketing professionals, I know who is capable of bringing you the best results based on your project’s scope, situation, and goals. This scaled approach increases productivity and reduces budget bloat.

So much more than a list of services, Hook is the solution you really need.

Looking to take your Albany business to new heights? The Capital Region is a great place to do that. It's time to go beyond the basics and explore advanced networking and business development techniques that can elevate your brand. In today's competitive marketing landscape it is imperative to have a strong network to set yourself up for success. Networking goes beyond making connections; it's about building relationships, leveraging collaborations, and tapping into resources that can propel your business forward.

Our aim is to help you unlock the full potential of networking and harness its power to grow your Albany business. So, if you're ready to go beyond the basics and achieve greater success, read on to discover how to take your networking efforts to the next level. Over the years, I have made valuable introductions for companies, associations, and individuals. On LinkedIn alone, I have thousands of knowledgeable contacts that are within my network that I can leverage to help your business grow and thrive. 

Ever have one of those you-know-what-would-be-a-good-idea moments? Me too, and many times I turn them into reality with many networking projects I'm involved with. One main project of mine is Our Hour, a weekly virtual community building and networking event that brings together professionals with various business goals and ideas.  Another project that's important to me is the Connectors Club, which is an interview series with the capital region’s top networkers. I am also proud to share my involvement with the MARCOM Awards, a regional award collaboration between the American Marketing Association and Public Relations Society of America.

Every idea is an opportunity for people in the capital region and beyond to expand their own networks and ideas. Meeting with other like-minded individuals can help further personal and business goals through business relationship building.